Alexa Chung Wore the Canvas Bag Trend That’s All Over Zara and H&M

I’ve just picked up on an unassuming, but incredibly chic, common thread running through the wardrobes of Alexa Chung and Carolyn Bessette-Kennedy. Whilst both women have each had access to top designers and fresh-from-the-runway collections, both Chung and Bessette posses a similarly low-key aesthetic. Bessette-Kennedy might have worked in the fashion industry—at Calvin Klein no less—but she never let the cycle sway her. Decades on, she’s still known for her classic, enduring style. And, of course, the same applies to Chung, who also tends to prefer functional and elegant items that transcend seasonal fads.

Skirting flashy designer bags, both Chung and Bessette-Kennedy have held a special place in their wardrobe for the humble canvas tote bag. Neither flashy nor particularly expensive (unless you want it to be, that is), the canvas tote trend offers both practicality and undeniable charm; something that neither woman could resist.

Carried this week by Chung with a cosy knit and lightweight trench, the model and presenter leant towards the relaxed energy of her casual outfit, completing her daytime look with a simple canvas tote. Akin to the elegant outfits that Bessette-Kennedy debuted across the ’90s, Chung’s easy ensemble tapped in to the less-is-more nature of CBKs style via her neutral colour palette and classic silhouettes.

More affordable than your average leather or suede bag, canvas totes often look more expensive than they are (again, that is if you want them to be affordable!). Whilst Bassette-Kennedy was known to favour a low-key style from L.L. Bean, which she used every time she visited The Hamptons, high street and designer brands offer a plethora of options in 2024.